KORG & VOX Tradeshow Take-2
KORG & VOX Tradeshow Take-2
KORG & VOX Tradeshow Take-2

KORG & VOX Tradeshow Take-2

After a successful roll-out of the brand language we developed for Korg/Marshall in 2008-2009 by the client and other design vendors, Catapult was asked to refresh some of the graphics for their NAMM 2010 tradeshow, using specific client assets and specific structural templates. The entirety of this project was creatively applying their brand language to existing assets and content while offering multiple visual recommendations.

While this was a quick and purely executional project, it was comforting to see that the brand language we developed in an earlier project was embraced so well by the client and that the materials we originally gave them were sufficient building blocks for them to start exploring their new brand image.